Table Of Contents

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1

Introduction

The Internet Money Miracle!

We thank you for buying this Ebook. These secrets have catapulted many regular people into the fiscal stratosphere… and your turn could be next!

Are you looking for a money miracle in your life? Do you feel like everything has gone wrong and nothing has gone your way? Do you feel like you have too many bills and not enough income?

The Internet Money Miracle could well be your ticket to miraculous income!

Now you can discover all the secrets the millionaire masterminds are using to create their own money miracles. Anytime you need more money, just follow the secrets in this simple E-book and huge amounts of cash could come rushing!

It can happen fast! With a few simple techniques in this powerful electronic book, you can potentially create a money miracle in your life that will transform your life – and your income – forever!

Your money miracle is waiting for you. Other people have learned the secrets of making money fast. Other people have learned the secrets of turning a few lousy dollars that they get in their weekly paycheck into huge sums of cash.

Why struggle? Why scrape for every dollar? Why not learn the secrets of the rich? If it works for them, it could well work for you!

With this electronic book in your hands all your dreams could come true. Now it’s time to turn to Chapter 1 and get started down the road to a whole new life!

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2

How To Easily Avoid The Seven Deadly Sins Of E-Mail!

What I would like to do now is give you an overall guideline to making your e-mail extremely powerful. I want to cover the seven deadly sins of e-mail, and how you can easily avoid them. The Bible has seven deadly sins, and some of these deadly sins are taken right out of the Bible.

These seven deadly e-mail sins are Boredom, Sloth, Pride, Envy, Greed, Ignorance, and Confusion.

Now I’m going to quickly go over these and show you how to avoid these sins.

1. Boredom.

There is a lot of e-mail that is out there is way too boring. Typically they’re too long. The copy is bad. The person writing and sending the e-mail has nothing exciting to say, or it isn’t targeted to the person who receives it. If your e-mail is too boring, you’re going to lose those readers.

Much of the e-mail out there is just terrible. You’ve got to do things that are exciting! You’ve got to show some enthusiasm! You should try to motivate people, and have something to say! If it is not exciting, don’t e-mail it to people! You should also have a good handle of who you are e-mailing to so you know what is exciting to that exact person.

'Few rich men own their own property. Their property owns them.'

Robert G. Ingersoll

'A life of frustration is inevitable for any
coach whose main enjoyment is winning.'

Chuck Noll

2. Sloth.

Just like in mail order marketing, many e-mail marketers are too lazy, and they don’t come out with enough new products or e-mail. People on the Internet have a strong liking of new things. People all over like new things, but on the Internet it is even more pronounced.

Your e-mail must promise something new or something exciting! You have to change your content constantly! Give them something new! Don’t be lazy and continue to do the same thing over and over again!

3. Pride.

Many believe that what they think is more important than what the customer thinks. That just isn’t true!

First of all, the customers don’t care about you. All they care about is what you can do for them! How can you serve them? Many people have too much pride. They don’t realize that their job as marketers is to serve customers.

You can’t dictate to your customers. Smart marketers let their customers dictate to them. Everybody has heard the old phrase that the customer is king. Recently I read a quote that is much more accurate in today’s world... “The customer is not a king. The customer is a dictator!” ...and they’re demanding! They want more and more! You have to lower your pride and be willing to serve them!

'The essence of philosophy is that a man should so live that his happiness shall depend as little as possible on external things.'

Epictetus

'To forget oneself is to be happy.'

Robert Louis Stevenson

4. Envy.

Where does envy come into play? Many people are constantly surfing the Internet, and they see all of the bells and whistles that are on some of these web sites. They become envious of them. They want their web site to be just like that - bells and whistles. Doing that is wrong! The customers almost never care about any of that stuff.

If you focus on the customer and do everything within your power to serve them, you forget about all the bells and whistles. Many times those fancy web site graphics and effect makes navigation difficult for the customers, because then they have to wait forever for the page to load up.

The customer wants good, valuable information. Don’t be envious of people who have fancy web sites. Be envious of the people that are making a ton of money if you want to have any envy. Then do what they do- chances are they’re selling and reselling!

'When one door of happiness closes, another opens; but often we look so long
at the closed door that we do not see the one which has been opened for us.'

Helen Keller

'A man of gladness seldom falls into madness.'

Anon.

5. Greed.

People aren’t stupid! When you send out your sales material, you can’t let the customer think that all you care about is trying to get their money. People can see right through it.

You have to care about people. You have to try to serve people. Be sincere! Be honest! Be trustworthy! Be candid! Be plain spoken, genuine, and undeceptive!

There are marketers out there that are too greedy. They don’t realize that their job is to serve customers. Consequently, their e-mail messages tend to reek with that greed. People are turned off by that!

Nobody wants to buy anything. No one wants to be sold. They want to buy! They want to feel like they’re making the decision, and to do that you have to get over some of that greed, or learn to hide the hook a little bit.

6. Ignorance.

Many people just think marketing is like that Kevin Costner movie, “Field of Dreams.” They think that if they build it, people will come. They think that they’re just going to do things such as bulk e-mail and the money is just going to come flowing in like rain. That does not happen!

'No pleasure without pain.'

Anon.

'If you always do what interests you, at least one person is pleased.'

Katharine Hepburn

You must be willing to learn all you can about web marketing, marketing in general, selling, and building customer relationships. You’ve got to let go of your ignorance and be willing to learn. Soak that stuff up like a sponge.

7. Confusion.

Many people’s sales messages are very confusing. They’re not clear. If you go onto their web sites and they do e-mail you something that you click onto to visit their web site, you’ll find that it’s all very confusing.

You have to think like the customer. These are people that want information fast and quick. You have to set everything up so it looks appealing, and is easy to navigate. They should be able to find your order form by accident if nothing else!

'If you think too long, you think wrong.'

Jim Kaat

'Often greater risk is involved in postponement than in making a wrong decision.'

Harry A. Hopf

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3

A Sneaky Trick To Get People On The Internet Addicted To Coming Back To Your Web Site On A Regular Basis! It’s So Simple - But Amazingly Powerful!

You can actually offer free classified ads yourself!

We have a friend who offers free classified ads on his web site. People can go to his site, and they can place an ad for free on his site. He will run that ad for a full thirty days. They get virtually unlimited ads, and can put up one ad, a thousand ads, or a hundred thousand ads.

There’s just one catch: they all expire after thirty days. It doesn’t cost him anything for people to submit ads and to put them on the page, and it doesn’t cost those submitting the ads anything.

Then, after those thirty days have come and gone, the person has to come back to my web site in order to place the ads again. This is a sneaky trick that gets people on the Internet addicted to coming back to your web site on a regular basis!

It gets people coming back to my site again and again and again. It serves as an automatic reminder that their free ad is about to expire, but it doesn’t cost them anything to come back to my site and set up another free ad.

“Why don’t you come back, and, hey, while you’re here, why don’t you look at some of these great products we have to sell you on the site?” It’s so simple - but it can be amazingly powerful!

'Change is an easy panacea. It takes character to stay in one place and be happy there.'

Elizabeth Clarke Dunn

'We cannot write as we want, but as we can.'

W. Somerset Maugham

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4

Seven Steps You Can Use To Break Through A Prospect’s Procrastination And Get Them To Order RIGHT NOW!

There are seven basic steps you can employ in your ads to get action. You may not be able to use them all in every ad. But the more you use, the more effective your offer.

1. You must stop your prospect with self-interest headlines.
2. You must hold a prospect’s interest in the body copy.
3. You must create desire by offering benefits.
4. You must prove that your offer is a bargain.
5. You must make it easy for your prospect to act.
6. You must give your prospect a reason to act immediately!
7. You must eliminate a buyer’s fear of being cheated.

'One completely overcomes only what one assimilates.'

Andre’ Gide

'Things turn out best for people who make the best of the way things turn out.'

Anon.

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5

Here Are 22 Sure-Fire Ways To Make Up To Ten Times More Money!

These are the things that are the most crucial in your advertising. By learning, implementing, and always keeping these twenty-two things as good as possible, many companies have brought in ten times more profits than before. You have the potential to do the same!

1. Capture a reader’s interest.

If you cannot get the interest of the prospect, you will never sell them.

2. Appeal to a prospect’s self-interest.

People only care about themselves, and the more bigger and better benefits your offer can give them that they really want, the better.

3. Write advertisements that motivate people to buy.

Forget about the idea of "creating an awareness of your product,” and focus on selling that product. A person can know your product exists, but that doesn’t put money into your pocket until they buy it.

'To oppose something is to maintain it.'

Ursula K. LaGuin

'When you pray for anyone you tend to modify your personal attitude toward him.'

Norman Vincent Peale

4. Stir buyer’s emotions.

People buy with their emotions. The ad should cause them to feel an emotion towards your product, and the more the pleasant, happy, excited emotional factor they have towards your product - the more they desire it - the higher the chance that they’ll buy it. Use benefits to attract product desire.

Benefits are all that the prospects really care about. They only want to know what the product or service can do for them that can make their life easier, more enjoyable, and more fulfilling.

5. Make readers "believe" your promises.

If your ad cannot make the reader believe you, the reader is not going to buy from you. Remember, they are buying on the basis of "sight unseen" - they send their money without ever seeing, touching, or trying out the product. Therefore, it’s very crucial to make them believe that you’re not going to rip them off.

6. Write advertising that relates to the average person in your market.

Use the language and terminology that the people in your market use. Know your market. Know what the market likes and doesn’t like. Learn what the problems are that people in your market have. The more you’re able to relate to them, the more you seem to honestly have something for them!

'There is nothing so bitter that a patient mind cannot find some solace for it.'

Marcus Annaeus Seneca

'That which does not kill me makes me stronger.'

Friedrich Nietzsche

7. Convince the hardened skeptic.

Consider all prospects to be hardened skeptics. If you do so, you will be able to create much better advertising. Write to that skepticism. Do everything you can to assure that prospect of the worth of your offer.

8. Make your offer so attractive that a prospect will say, "Yes, that’s for me!"

Make those prospects want what you have to offer. Get them excited! Show them dramatically what it can do for them!

9. Write copy that agrees with existing attitudes.

Your understanding of the market - not just as the source of your profits, but as a group of people with lives, problems, and ideals of their own - can be used to your advantage. Learn as much about them as you can, and show them that you know what they’re going through. Let them know they can trust you!

10. Write copy that overcomes buyer objections.

Write down a list of all the objections to purchasing your product you can come up with, and then tackle each one. By doing so, you can come up with ways to lessen or destroy those objections. If you can do that, you’re able to develop powerful copy and advertising.

'To every disadvantage there is a corresponding advantage.'

W. Clement Stone

'Only a stomach that rarely feels hungry
scorns common things.'

Horace

11. Use words and phrases that move people to act.

Writing has its tools, just like any other profession. In writing, those tools are words and phrases. So use the best tools possible! Use words and phrases that will gain the attention, the interest, and the desire of your prospects. Then, give them a very simple, highly motivational call to action!

12. Write copy that reflects how average people talk.

Here is some advice that we go by that has been one factor in our success: If your copy is too complicated for a seventh grader to understand, you need to simplify it. Language can be a barrier as well as a tool. Don’t make it difficult for those prospects to read your advertising. People read advertising in a very passive way, and if your ad requires work, it will most likely end up in the trash.

13. Stay in touch with what people want.

People only buy what they really want.

14. Do not test the obvious.

Anyone can come up with ideas to test, and testing really is one of the secrets to getting rich. However, you must test things that are smart and are actually questionable. Common sense is just as important as scientific actuality. Get too heavy on testing common sense things, and you’re wasting your money.

'Good habits, which bring our lower passions and appetites under automatic control, leave our natures free to explore the larger experiences of life.’

Ralph W. Sockman, D.D.

'Motivation is what gets you started. Habit is what keeps you going.’

Jim Ryuh

15. Appeal to emotions and instincts.

People buy with their emotions, and you have to play up to their feelings. Put them in the picture, with themselves enjoying the benefits of your product.

16. Develop facts and present proof.

This is key to believability. Give your prospects facts and proof that what you say about your product can happen for them. Use everything at your disposal, from simple facts and figures to testimonials from satisfied customers. The more you can give them, the more you can tear down the wall of skepticism.

17. Make a prospect justify a purchase.

Make the prospect feel like they are getting a lot for their money.

18. Find a common meeting ground with prospects from the start.

Let those prospects know you can relate to them, and let them know why you can relate to them. This is the benefit of writing to a specific person and a specific market. Let them know that you really know their problems and their wants, and that you have the solution for them.

'If you can’t be thankful for what you receive, be thankful for what you escape'

Anon.

'I have gout, asthma, and seven other maladies, but am otherwise very well.'

Sydney Smith

19. Substantiate incredible product claims.

You have to provide evidence that your claims are true. If your claims are too wild, you have to tone them down. Outrageous product claims can definitely be detrimental.

20. Have back-end offers.

All profits in this business are made through back-end sales, not front end sales. The related products and services you sell on the back-end to customers who have bought from you before will make you the most money. The front end should merely be used to gain initial sales and add more people to the back-end. Once they’ve bought from you, they have showed their trust, and you can go back to them with more offers.

21. Continually develop new offers and advertising ideas.

You will never maintain success and growth with only one product. You have to keep coming out with new products to maintain your profits and keep them growing.

22. Use benefits to attract product desire.

Benefits are all that the prospects really care about. They only want to know what the product or service can do for them that can make their life easier, more enjoyable, and more fulfilling.

'I seek the utmost pleasure and the least pain.'

Plautus.

'The best things in life are appreciated most after they have been lost.'

Roy L. Smith

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6

How To Use A Guarantee That Will Make People Buy Now - And Blow Away Your Competition - By Changing Only A Few Simple Words!

Guarantees are one of the best marketing tools ever devised. When it comes to attracting prospects and helping them justify purchasing a product, guarantees are extremely powerful.

Guarantees are what we refer to as a risk-reversal tool. In direct-mail, risk reversal is an important factor. Your prospects can’t see your store. They can’t just walk in, take a look at your product, maybe try it out, and decide whether or not they want to buy it.

They might see a picture of your product, and they have to send you their hard-earned money - with no positive proof that they’ll ever get the product at all.

In order to buy your product, that prospect has to put themselves in a position of taking a risk. And the more risk a prospect perceives an offer presents, the lower the chances they’re going to buy what you have to offer.

'You never know what is enough unless you know what is more than enough.'

William Blake

'One is never fortunate or as unfortunate
as one imagines.'

Francois de La Rochefoucauld

Therefore, marketers want to find a way to take that risk off of the shoulders of their prospects. And guarantees are one of the foremost ways of doing so!

Through a guarantee, a marketer is saying, “look, we promise you that this product will help you, and we have enough confidence in it that, should you be dissatisfied with it, we will refund your money.”

In essence, the risk has been taken off of the prospect’s shoulders and placed on the marketer’s. If that product doesn’t turn out satisfying the prospect, the marketer will lose the money.

But there are ways to make guarantees even more attractive to prospects - one of which is to offer to “buy the product back” from the prospect or customer! This is how to use a guarantee that will make people buy now - and blow away your competition - by changing only a few simple words!

You may have noticed that “buying back” a product is really no different than providing a refund. It costs the same amount of money either way, and both end up with you getting the product back. So, what’s so different about the offer? What makes it more powerful than simply offering the customer’s money back?

The answer lies in the wording of the guarantee!

'Tell me whom you frequent, and I will
tell you who you are.'

French proverb

'If you always live with those who are lame, you will yourself learn to limp.'

Latin proverb

“We’ll refund your money,” can sound negative to a prospect. It can call in mind a grudgingly slow wait, and the company doing whatever they can to keep that cash in its checking account.

On the other hand, the picture called up by offering to “buy back” a product can be very different. It sounds friendlier, and less grudging. When you buy something you tend to lose the money instantly, leading them to believe that they’ll get their money quicker.

It also sounds more impressive, as if it’s a more daring operation - “If you don’t like it, we’ll buy it back from YOU!”

In your offers, tell prospects that you’ll buy back their products. It may be no different from a refund guarantee, but it won’t be perceived that way. Prospects will feel much more positive about spending their money on your products and, as a result, you could potentially make a lot more money!

‘Have a time and place for everything, and do everything in its time and place, and you will not only accomplish more, but have far more leisure than those who are always hurrying.’

Tyron Edwards

'Friendship is one mind in two bodies.'

Menclus

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7

How To Use The Internet To Leverage Your Way To Massive On-Line Profits!

Using small ads and small postcards to drive people to your web site is how to use the Internet to leverage your way to massive on-line profits! It gives you leverage that you never had before, because you don’t have to spend all of that money on printing and postage. Now your small postcard does the work that before took a lot of money to do.

We’re talking about working out an arrangement with a couple hundred other web sites out there. Now you’re talking about multiplying yourself and getting yourself tremendous leverage. Who says that little people, average people don’t have more chances now then ever before?

We feel that the Internet age, and the direct marketing age, which have become very prominent in the last twenty or thirty years, gives people like us - and people like YOU - a chance to compete with the big boys. The big boys are the slower, big corporations. They have to get together with a board of directors to decide to do anything.

We’ve heard Bill Gates on public television saying that he lives in mortal fear that there is someone out there working in their bedroom or garage that’s going to come up with a better program than Windows. The commentator said, “Do you really worry about that?” He said “Hey, that’s how I got started. I’m sure there is someone just as clever, or bright, or more so, than me.”

'A friend is, as it were, a second self.'

Cicero

'If you do the same thing every day at the same time for the same length of time, you’ll save yourself from many a sink. Routine is a condition of survival.’

Flannery O’Connor

We don’t even have to be so clever and bright. What we have to do is learn how to market. If we market non-stop and if we use this free publicity tactic, there is no stopping us. The Internet is a vehicle that works perfectly because nobody cares if you’re a giant, billion dollar corporation or if you’re working out of a spare bedroom. If you have information, product, or services they want, they’ll buy it from you just as quickly as they’ll buy it from Sun Microsystem, IBM, or anybody else.

If you’re selling one $20 product on your one web site, you’re going to make $20. If you’re selling one a week you’re going to make $20 a week. If you go out there and work out an arrangement with a hundred web site owners, that same $20 now becomes $2000 a week, which is a $100,000 a year. Go out there and initially, over a period of time, work out an arrangement with a thousand web site owners, which is definitely not impossible. It will take consistent work on a weekly or daily basis.

That’s $20,000 a week now, that’s a million dollars a year. You’re just selling that one $20 product still, but you’re leveraging yourself out. See how powerful that is?

'The world is full of people looking for spectacular happiness while they snub contentment.'

Doug Larson

'The greatest wealth is contentment with a little.'

Anon.

Now the average person can have more power than ever before!

And, when you’re leveraging and working these joint ventures, and you get that product out on a thousand web sites, that just increases the odds of millions of people pouring over web pages all day long finding your product and hitting it six or seven times, sometimes. They say, “Gosh, I’ve heard about this. I keep hearing about this. I’ve got to buy it!”

If you just work at this on a consistent, daily basis, within a matter of almost no time at all, you could actually have joint ventures with a thousand different web sites. One $20 product a week is a million dollars a year.

Basically, it’s all with NO COST advertising. You reach these web site owners and develop the joint venture with them. It just took your time . . .and it took no money!

'Example is not the main thing in influencing others. It is the only things.'

Albert Schweitzer

'Imitation is a necessity of human nature.'

Oliver Wendell Holmes, Jr.

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8

How To “Bundle” Your Products Together For Maximum Profits! People Always Spend More For A Group of Products!

People always spend more for a group of products than if you sold them separately.

A while back we were cleaning out our kids’ rooms, and we came across all sorts of videos that they have no interest in anymore. They may not watch them anymore, but we definitely found a use for them!

We checked them, and most of them were in great shape. Some of them were even “limited edition” videos and so on.

We started thinking . . . perhaps we could put them on the Internet auctions and start bidding at, say, $5.00 each. But after some thinking, we tried something different . . .

We took them and separated them out . . . and put them in bundles. Each bundle would have a good, popular video, an obscure one, a stinker, and some we hadn’t heard of. This way, they were more attractive to people.

Why did we do this? Because we knew that some of the obscure and stinker videos probably wouldn’t be as well known as the Disney videos, so they probably wouldn’t bring as much money. But if we bundled them with a popular Disney video, it’s value would shoot up because of the total value of the product!

And you could do the same thing with products of your own! Mingle the popular with the not-so-popular or well-known, and bring in more money than you would have putting an unknown product up to auction on its own! This is how to “bundle” your products together for maximum profits!

'I learn by going where I have to go.'

Theodore Roethke

'Many persons of high intelligence have
notoriously poor judgment.'

Sydney J. Harris

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9

Repeat Business Can Make You Rich! Find Out Exactly How You Can Get It!

Repeat business is the key to profits. If you have many customers that are happy with you and keep doing business with you, you have the key right in your hand.

When you have customers that continually buy from you, you have gained yourself a profit base that you build on with your offers that attract new customers. This way your repeat business or "back-end" sales is your foundation - your control amount - and you keep adding to it with your offers designed to gain new prospects.

If done correctly, your back-end profits will grow and grow. You’ll keep adding more customers you gain repeat sales from, and you keep making more and more money.

How do you gain repeat customers? Remember, you want to offer them products and services that have great benefits. Then you can build a relationship with those customers. They’re more willing to come to you because they have bought your items before and they know they’re great.

In the end, keeping your customers happy is how to keep the most customers buying from you continually.

'Every horse thinks his own pack heaviest.'

Thomas Fuller

'Jealousy, that dragon which slays lover
under the pretense of keeping it alive.'

Havelock Ellis

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10

How To Use A Strange And Unusual Cheap Device To Drive People To Your Site Like Crazy!

If you’ve been to some of the larger websites on the Internet, you’ll notice that, in some cases, they’ve actually won awards. There are all sorts of awards on the Internet. There’s “Top 5% of the Web,” “Best of the Web,” “Best Website,”…all sorts of different awards.

Some of these awards are given to websites by companies. Some of them are given by large websites. Others are given out by some search engines, even. Many of them are given out by regular people who are not large corporations or multi-million dollar concerns - they’re just Joe Shmo down the block who decided to create his own award and now he’s passing it out to what he believes are the best websites.

Getting one of these Internet awards can actually turn out to be a great form of free advertising! If you go to a website and you see one of those little award symbols, you would usually find that the award graphic is actually linked back to the site that gave the award.

So, for example, let’s say you go to a website and down in the lower lefthand corner, there’s a little box that says “This site won the Top 10% of the Internet.” In many cases, you can just click on that, and it will take you back to the site that awarded that Internet site that award. Then, once you’ve reached that site, you can actually submit your consideration to win that award.own site to win that award.

'Envy and fear are the only passions to which no pleasure is attached.'

John Churton Collins

'Envy is a kind of praise.'

John Gray

If you’re lucky enough to get that award, those who “issue” the award will typically e-mail you the graphic or give you an Internet site where you can pick up the graphic. Then you can put that on your website.

This does a couple of things for you. First of all, it gives you a little bit of credibility. People come to your website, and they see the award or awards you’ve won. They then think that your site must be something great or special - after all, it won an award - so it’s probably worth more browsing time to see what’s there.

Second, in many cases you get a listing on the site that gave you the award. In many cases, they’ll categorize the sites that they’ve given the award to and supply links to them. You end up getting a free listing on their site!

Remember, there are a lot of websites that might have gotten the same award. They’re all linked back to this site that gave the award. You’re not only getting people who click on your award to go back to that site and see your listing, but all these people who are coming from all the award sites. So, your listing on their site can bring in a whole ton of free advertising for you. This is how to use a strange and unusual yet cheap device - website awards - to drive people to your site like crazy!

'The entire population of the universe, with one trifling exception, is composed of others.'

John Andrew Holmes

'A man wrapped up in himself makes a very small bundle.'

Benjamin Franklin

Or, on the flip side, you might also think about coming up with your own Internet award. You can also go this route to get some free advertising.

Let’s say that, on your website, you’re selling an audio cassette program showing you how to Get Rich With Internet Auctions. You can actually create an award given to Hot Internet Auction sites! Then, you contact many sites that hold Internet auctions. You find the best, then e-mail them and say, “Guess what? You won our Internet Auction award! Here’s the graphic, put it on your site and link it back to us. We’ll include information about your auction on our site. Congratulations for getting the award.”

What does this do for you? Now, in most cases, you’ll have your award on the home page or front page of the Internet auction sites that received your award - maybe fifty, a hundred, two hundred, or even five hundred Internet auction sites! When people see that award and want to know more, they’ll click on it. It now takes them back to your website where you’re selling information on How To Get Rich On Internet Auctions! It’s the perfect tie-in. You could bring a lot of traffic and business in through using this technique.

'We are made kind by being kind.'

Eric Hoffer

'When a person is down in the world, an ounce of help is better than a pound of preaching.'

Edward Bulwer

It’s a win-win situation if you think about it. The company that receives the award wins because they get more credibility and they get some additional free advertising on your website. You win because now you‘re pulling in traffic from other Internet auction sites or other sites for your particular product.

This is a strong reason why we believe that, if you’re going to use the Internet award techniques, you need to serve a niche market - and have an award specifically aimed at that niche. For example, we would never create an award for the “top 5% of the net” or “best site on the net.” We would make an award just for the type of product our market was interested in.

For example, if you’re selling a book on gardening, you might want to create a hot gardening sites award and give it to the best sites on the Internet that deal with gardening. By doing this you’re going to get the kind of traffic that you want to come to your site and that stands the highest chance of buying what you have to offer.

Go to the search engines and search for “awards,” “Internet awards,” “website awards,” etc. Then you can see what the awards look like, and you can see how they let you submit your site to them. You can submit your site just to kind test the judge’s response time and pick up some information about the process. Then you simply model that for your niche market and your product - and you’re off and running! Using the Internet award idea is something that you can do immediately - and, if utilized correctly, really get a ton of free advertising!

'An unshared life is not living. He who shares does not lessen, but greatens, his life.'

Stephen S. Wise

'You cannot always have happiness, but you can always give happiness.'

Anon.

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11

Offer Your Customers More Than The Same Old Rhetoric - Offer Them A Distinct Advantage!

A well-thought-out advantage is different depending on the market you are catering to, but it is always something no one else is offering. Hopefully, it is exciting to the prospects who see your sales messages.

If you were to ask most businesspeople, "What are you giving your customers that no other company in your market is giving to them?" they will say something along the lines of, "We give them the best prices and the best service."

This is not distinct or specific enough to call a unique selling proposition. Almost every business out there thinks or says exactly the same thing. How can it be unique if all of these other businesses make the same claims?

When you are getting your offers out to your prospects, be it through direct mail or advertising, always remember to give them a distinct advantage. Using a distinct advantage is how to do one simple thing that will make all your advertising super powerful! It will set you apart from all of the other companies in your market. It will stand out, and it will garner you more attention . . . and, potentially, more sales!

'We cannot hold a torch to light another’s path without brightening our own.'

Ben Sweetland

'There is no exercise better for the heart than reaching down and lifting people up.'

John Andrew Holmes

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12

How To Get A Team Of Other Web Site Owners To Help You Make GIANT Internet Profits!

One simple idea is to exchange links and banners with other similar web sites. There are a lot of web sites out there that offer this type of deal. They are looking for more traffic, and you can offer to exchange links and banners with them.

We’ll give you an example. We have a friend and business colleague that runs a marketing web site. He sells books, manuals, and audio cassettes on marketing, how to market, how to promote, and how to sell things.

Because he didn’t want to spend a lot of money on advertising, the very first thing he did was research his competition. He went out to the search engines and tried to find all of the marketing web sites he could that were similar to his own.

He found their e-mail addresses - which are usually on the very first page, the home page of the web site. Then, he simply contacted them and said, “Look, I’ve got a marketing web site and you’ve got a marketing web site, let’s work together and see if we can increase our traffic and the number of people coming to our site by exchanging links. I’ll put a link for your web site on mine, and you put a link for my web site on yours.”

'Happiness. . .consist in giving, and in
serving others.'

Henry Drummond

'Goodwill to others. . .helps build you up. It is good for your body. It makes your blood purer, your muscles stronger, and
your whole form more symmetrical in shape. It is the real elixir of life.'

Prentice Mulford

Very quickly he was able to contact dozens and dozens of people and go to them with this offer. The offer was absolutely free. He e-mailed them. It didn’t cost him anything, not even a postage stamp, to contact them, and he was able to contact literally dozens, even hundreds after the couple days he spent researching.

Many of them said, “Looks, great. We’d love to have more traffic. This is a win-win deal. We’re going to put your link on our site, and you put our link on yours. Let’s run with it. We’ll just keep it up there indefinitely.” It might be up there for years and years and years.

That’s one of the things we tell people who want free advertising - we say, “Look, if you want to get paid advertising, it takes virtually no time, but it’s going to take some cash out of your pocket. If you want to get free advertising, it takes no cash, but it’s going to take a little investment of time.”

This is powerful, because in just fifteen, twenty, or thirty minutes a day you can research a couple dozen of these web sites. You can contact them by e-mail, Make this offer where you want to exchange links, and, if you do that for a month, two months, or three months, you can literally have your web site advertised on very highly trafficked, very successful, very popular web sites at absolutely no charge to you.

It’s a great idea for someone just getting started, who wants a lot of traffic, to jump into and try immediately. Again, at absolutely no cost! It’s how you can get a team of other web site owners to help you make giant Internet profits . . . and it ultimately costs you nothing!

'Be brave enough to accept the help of others.'

Melba Colgrove, Harold H.
Bloomfield, Peter McWilliams

'A helping word to one in trouble is often like a switch on a railroad track an inch between wreck and smooth, rolling prosperity.'

Henry Ward Beecher

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13

Incredible Power Can Lurk In The Smallest Direct Response Ads!

Writing small direct-response mail-order ads can be the easiest, cheapest, and most profitable and rewarding method of making money selling your products or services.

Of course, it depends on what you have to offer, to whom you offer it, how you offer it, and the kind of ad you write to attract a targeted audience.

The purpose of writing small ads is to develop lead generators, but ads can also be very valuable to build your mailing list. You can use that list again and again to sell to as many “old” customers as you can.

Small ads have a lot of power to draw in the kind of people that have the highest potential of becoming your best customers. The profits can be tremendous by using small ads to build your mailing list up. Then you can go back to your mailing list and sell those people related products and services again and again and again!

'It is the individual who is not interested in his fellow men who has the greatest difficulties in life and provides the greatest injury to others. It is from among such individuals that all human failures spring.'

Alfred Adler

'Laugh, and the world laughs with you; weep and you weep alone.'

Ella Wheeler Wilcox

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14

How You Can Buy Good, Quality Books For Mere PENNIES And Sell Them For Dollars!

Although the best book to sell to catalog houses is one you have written yourself, consider “Remainder” books that are left over from editions that the original publisher could not sell completely through book stores and regular book wholesalers. You can buy books that sold for ten dollars for as low as fifty cents — or less!

These books sell cheap because the company is trying to get rid of them. Perhaps the company’s marketing plan was inadequate. Perhaps they didn’t locate their best prospects, or their advertising wasn’t up to par. Whatever the case, there are a lot of really good products out there that other companies don’t know how to sell . . . but you could!

Remainder books can make great bonuses, or you can sell them for big bucks. Since they are so inexpensive for you to pick up, they can make great free gifts, be it with a purchase or with inquiries. Since many of these remainder books are good products, though, you can also sell them for maximum profit. The choice is up to you.

Buying and then reselling remainder books is how to get a best-selling product for pennies — and sell it for dollars!

'Prosperity makes few friends.'

Vauvenargues

'Success produces success, just as money produces money.'

Nicolas de Chamfort

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15

The World’s Most Powerful Way To Automatically Make $5,000 A Month On Your Website Without Lifting A Single Finger!

It may sound hard to believe, but you can automatically make $5,000 a month, sometimes even a lot more without doing any work for yourself. What we’re talking about is something you won’t find very many people are doing on their website, and it’s a huge mistake in our opinion because it’s so easy to make this automatic cash!

What we’re referring to is selling advertising on your website - and not just selling any advertising, but a specific way to do it so it can maximize your profits. It’s the world’s most powerful way to automatically make $5,000 a month on your website without lifting a single finger.

If you look around the Internet you do see some websites that are selling advertising or have advertising on their sites, some of them are actually swapping banner ads with other people. Some of them put links to their websites. That’s not what we’re talking about.

We’re actually talking about having people pay you in cash to be able to put their banner ad on your web site to bring people that are visiting your website to their website.

'Once you begin to believe there is help “out there,” you will know it to be true.'

Saint Bartholomew

'Exuberance is beauty.'

William Blake

Now the way we recommend doing this is, first of all, you don’t want to have a lot of banner ads on your website. You’ve probably seen some websites that take ten minutes to bring up because they’re busy loading all the graphics. They’ve got hundreds of banners and just a little tiny bit of information. It gets hard to read, it’s hard to wait for it to load and a lot of times, if that’s the way your website looks, your customers will be gone before they have a chance to even see what’s on your website because they won’t wait around for your tapes to load.

What you can do instead of that is simply have one banner that rotates among several ads. That’s what we’re going to tell you a little bit about: how to do to maximize your profits and make up to $5,000 a month or more without lifting a finger.

First of all, to back up a little bit, there are actually some people who only sell advertising on their website. There’s a gentleman that has a website that delivers a joke of the day and you can go to his website and register and receive a joke in your e-mail everyday. That’s all he has on his website. He gets millions of people that go to his website and register for this joke of the day.

He sells advertising on his website and makes money through the advertising. So there are some websites that sell products and services and then there are some websites that we call content-only websites and they make all their money from selling advertising. You can do it either way - what we’re going to tell you will work either way.

'A man can be short and dumpy and getting bald but if he has fire, women will like him.'

Mae West

'What a man knows only through feeling can be explained only through enthusiasm.'

Joseph Joubert

All you have to do is set up one banner ad and there is software out there that can do it for you. Alan Bechtold is a much better expert on the technique behind this so you might ask him if you get a chance if you really are interested in doing this.

There is simple software - a simple technique - that will allow you to have one banner ad that’s displayed on your website that every time a new person comes to your website it will rotate down through a list of those advertisers who have banners listed with their paid-for advertising on your website.

So let’s say you had ten different websites that were advertising, you would have basically ten different banner ads all on the same spot on your web page, except that only one would be appearing at a time. So if we came to your website, we would see a banner for another website and then if another person came to your website right after us they wouldn’t see the same website we saw - they would see another person’s website.

It just clicks down the list one by one by one with each new click. Each new person that comes to your website will see another one of those ads.

'Enthusiasm moves the world.'

J. Balfour

'All we need to make us really happy is
something to be enthusiastic about.'

Charles Kingsley

The amount of ads you can have there - the number of websites - is really unlimited. So you want to stick with something that’s in your own market and your field. Really it’s unlimited! You can have as many as you want!

Now the example: how we got to $5,000 a month would be if you had fifty ads and you were charging $100 a piece (you could do it the opposite way too, a hundred ads at $50 apiece). You would be making $5,000 a month. All that revenue would come in automatically month after month without you having to do a single thing to get it!

If you have a merchant account (some old merchant accounts require you to actually swipe cards or the numbers manually) there’s new technology out there that allows you to process credit cards automatically over the Internet. If you have that technology, you can actually set it up to automatically know whose credit card hit every month for that advertising.

All you have to do is keep your content up to date - whatever you have on your site that’s driving the traffic in and whatever you’re doing to drive people to your website - have that constantly ongoing. Then you can make automatic money month after month because you have say fifty, a hundred people, five hundred websites, however many you want to do, rotating on your website and you have an on going agreement with those websites where you take their MasterCard or you take their Visa!

Every month automatically - they don’t have to think about it, you don’t have to think about it - automatically $50 per website or per advertiser is going right in to your bank account. It can be whatever price you want. This is just for easy math. That would auto-matically come to you month after month with-out you doing a single thing to get that money.

Whether you do anything just like this or you adapt it a little bit, the key to remember here is to sell advertising on your website. There are so many websites out there that are making a fatal mistake by not doing it. It’s just easy money in the bank and it can come to you automatically without lifting a finger if you’ll just do it.

'Every second is of infinite value.’

Johann von Goethe

'We do not remember days, we remember moments.’

Cesare Pavese

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16

Twelve Easy Steps To Catapult Any Consulting Or Service Oriented Business Into Immediate Profitability - And Grow It Quickly To A Roaring Success!

In this article I’ve got twelve easy steps to catapult any consulting or service oriented business into immediate profitability - and grow it quickly to a roaring success.

One of the most profitable businesses you can get into is consulting or service-oriented businesses, particularly when it’s a business that you can expand upon by adding others who provide the consulting and service. After all, there are only so many hours a day that you can do it.

Most consultants start with selling their own time. It is usually tough to get any clients until you’ve had some clients. Most clients are going to ask you, “Well, what other clients do you have?” You need some testimonials to what you’ve done for clients to really help pull in more clients.

One of the most popular ways to build a consulting service or a service-oriented business is to give away your services to a few visible clients. Pick ones that are going to bring in more clients for you.

‘If you spend your whole life waiting for the storm, you’ll never enjoy the sunshine.’

Morris West

'Very strange is this quality of our human nature which decrees that unless we feel
a future before us we do not live ompletely
in the present.’

Phillips Brooks

Thanks to the Internet and my 12 easy steps, you don’t necessarily have to give away your services anymore to get started fast and grow quickly!

I want to point out that this technique can work well for other types of businesses, too, but it is tailor made for consulting and service oriented businesses.

I am talking about using Internet auctions to get your consulting or service-oriented business started. There are a couple of auction sites out there now that focus totally on auctioning off services, but most of them don’t do it yet. They aren’t really turned onto this, and there is a real tricky point to this when I get to it here.

1. You want to determine the area or areas within your consulting service business that you want to build up quickly.

This could just be the whole business; it could be that you’re already going, but you want to add a new line.

2. Develop a package around that service that you can place a value on.

This can be either a bundle of your hours, a specific set of services, or perhaps an unlimited number of hours at a reduced price, i.e. “Normally I charge $100.00 an hour. You bid on how much you’ll pay me for unlimited time.”

'Knowledge is power, but enthusiasm pulls
the switch.'

Ivern Ball

'He who every morning plans the transactions of the day and follows that plan carries thread that will guide him through the labyrinth of the most busy life.’

Victor Hugo

The best thing I recommend is to set up a specific set of services or a bundle of hours. “Ten hours of my time,” or, “Five hours of my time,” or a specific service.

3. Write a brief descriptive paragraph or two about your qualifications to provide this quality of service.

This is where you build-up your past accomplishments and credentials, not mentioning, of course, that you may not have any clients yet.

4. (Optional.) This is optional but very useful and powerful. Scan a photo of yourself, or take one with a digital camera.

Kinkos will do this for you. They will scan a photo for you.

5. Get the scanned photo and use some software like Auction Assistance, or rent or use some space that you may already have rented on a web server somewhere to store that photo.

Then you can add that photo to your auction item when you put it up. A photo adds tremendous value, particularly in consulting or service oriented businesses where what you are selling is you.

6. Even without a photo (if you don’t have one), go ahead and build your auction now.

'The only thing that keeps a man going
is energy. And what is energy but liking life?'

Louis Auchincloss

'The will to conquer is the first condition
of victory.'

Marshal Ferdinand Foch

You are adding in a specific bundle of hours, describing it lucratively. You’ve got your specialty, your qualifications for offering this service, and the bundle.

7. Set a price for that bundle, package, or number of hours.

Set it to the lowest possible price you could do it for. Remember, you are wanting to give your business a jumpstart, and most people starting a business this way have to give away their service to get started. So go as low as you can, and set that as the starting bid price.

8. Do not set a reserve price!

People do set reserves, and set the price below that. Personally, as a bidder, I hate reserves! I hate bidding on something and finding out that, even though I am the highest bidder, I don’t get it anyway.

Remember, you are starting at zero. If you can get away with it, you are willing to take some free clients. Start your price at zero with no reserve and play up the fact that you have no reserve. Remember, the goal here is to generate new business right off the bat!

9. Now, once the auction is over, you’ve got a client.

Whoever wins the bid, of course, becomes your first client.

'Enthusiasm can only be aroused by two things; first, an ideal which takes the imagination by storm, and second, a definite, intelligible plan for carrying that ideal into practice.'

Arnold Toynbee

'Enthusiasm is nothing more or less than
faith in action.'

Henry Chester

10. Here is the tricky part! Be sure and grab the e-mail addresses of everyone who bid, respond to them, and make them a special offer for your services that they can’t refuse.

Remember, these are people who were interested enough in your service or your consulting services to at least bid and make an offer. So even though they lost, go back and make them winners!

11. Now, as you grow, you can keep setting up new auctions if you wish to continue to build your business.

Gradually increasing that low as possible price you’ll accept, based upon clients you’ve served.

12. If you want to do it all yourself, you could call my good friend, Chuck Strinz at Winfall Auction Service.

His phone number is 651-686-0041 and set him up to do all of your auctioning for you so that you can concentrate on your service business. You can also do it all yourself, following these steps.

That’s it in a nutshell. And you can also use this, of course, to generate sales for about any business.

'Practice being excited.'

Bill Foster

'Today is a new day. You will get out of it just what you put into it. . . If you have made mistakes, even serious mistakes, there is always another chance for you. And supposing you have tried and failed again and again, you may have a fresh start any moment you choose, for this thing that we call “failure” is not the falling down, but the staying down.’

Mary Pickford

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17

Three Ways You Can Use A Simple CD-ROM To Potentially Bring In HUGE AMOUNTS OF CASH!

There are three different ways that I see (there may be more) to use this CD-ROM to make money for yourself.

First of all, you can simply sell it yourself. You can slap a price tag on it that is virtually any price - CD-ROMs are cheap to duplicate now. If you find the right supplier, you can get them done in quantities for as little as a dollar, or sometimes even as little as fifty cents if you duplicate enough of them at a time.

You could sell them anywhere from $19.95 if they don’t have a lot of information on them. You could even sell it for up to $99, $150, or $200 if it has a lot of high quality information on it and is a real value to your customers.

Another way you can sell it is to create a distributorship and let your customers sell it for you. In our business people like to sell products. If you have a customer base, you could set up a simple distributorship and let them buy the CD’s from you in small quantities for two, three, four, five, or six dollars a piece.

'A leader is a dealer in hope.'

Napoleon Bonaparte

'Imagination has always had powers of resurrection that no science can match.'

Ingrid Bengis

You can make a profit on each CD-ROM that your customers sell for you. Then, they can go ahead and sell them for you, and they can keep a nice profit on each one they sell.

Another way is to sell master rights to your CD. Maybe you’ve got other people who are interested in your CD. It’s taking off like wildfire. You’re getting a lot of sales. You can find people who would actually pay you $500, $1,000, $2,000, or maybe even as much as $5,000 to be able to have the rights to duplicate your CD-ROM, just like you do.

That’s three ways you can use this CD-ROM. You could also give it away as a premium if you wanted to, since they cost fifty cents to a dollar apiece to have copies made.

You can give it away to people who buy another package that you have, if you’ve got other products. There are lots of things you can do with a CD-ROM. Create a CD-ROM that has something to do with the Internet, or is on a hot topic that you know of or you’re interested in. I think that that’s a good way to create a product and you can do it fast, in one day or less!

'Reason, with most people, means their own opinions.'

William Hazlitt

'It is the heart always that sees before the
head can see.'

Thomas Carlyle

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18

A Sure-Fired Way To Make Your Ad Up To 300% More Effective!

People resist salespeople, and they resist sales messages that are all puffed up. The customer doesn’t care if you’re "number 1." Many times such claims made by conventional advertisers backfire.

One sure-fire way to make your ad up to 300% more effective is to drive home the biggest, most important benefit your product or service has to offer the prospect. What can you provide them that can help them?

The more sincere you can make your message, the better you’ll do. Give them a clear benefit that you know they want. The more you focus on them, what they want, and what you can give them, the better you will be able to gain their money.

We are all in business to serve customers and make a profit. The better you can serve the customer in most cases, the more profits you can make. You should be trying hard to serve those people, help those people, and give those people what they really want. If you do that well, you are going to gain loyal customers that will come back to you again and again and again for years.

'People never improve unless they look to some standard or example higher and better than themselves.'

Tyron Edwards

'Without heroes, we are all plain people, and don’t know how far we can go.'

Bernard Malamud

Put yourself in your customers’ shoes. It’s all about them, not about you. Think about them. Try to think about them as if they were you. Try to become one of them. If you put yourself in their place, you will be able to write to their heart and soul. Speak their language.

Know what your market wants, and find a unique way to give it to them. This is how studying customers can flat out make you wealthy! The secret to getting rich is:

1. Selling enough products and services
2. At enough profit
3. To a large enough group of people.

That’s it. You don’t have to go to college and get a degree. Simply get enough people to buy from you repeatedly at a high enough profit.

'As it is our nature to be more moved by hope than fear, the example of one we see abundantly rewarded cheers and encourages us far more than the sight of many who have not been well treated disquiets us.'

Francesco Guicciardini

'People seldom improve when they have no other model but themselves to copy.'

Oliver Goldsmith

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19

Remember - Patience Is A Virtue!

Many times we have had promotions where it appeared that the campaign just wasn’t pulling enough profit. Consequently, we would stop paying as much attention to it. Then, a couple of months later, we would go back and look at the campaign’s numbers - and the campaign was making money."

Be patient! This is how you can still make money if you run your ad - and nothing happens. Be patient! Don’t wait a few weeks and then drop your campaign.

Many marketers do not give a winning concept enough time to start working for them. They allow four weeks to pass and expect miracles. When the orders do not flood in as anticipated, these marketers experience an anxiety attack and bail out.

It can take time for a campaign to start pulling in money. Be patient! Your patience could result in more success than you ever expected!

'My crown is called content; a crown it is that seldom kings enjoy.'

William Shakespeare

'Men are all the same. They always think that something they are going to get is better than what they have got.'

John Oliver Hobbes

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20

Money Making Ideas Are EVERYWHERE - All You Need Is Some Creativity, Some Originality, And The Ability To Ask Yourself “Can I Do That, Too?”

You also must not isolate yourself from the rest of the world. Knowledge can be found in many different places. Money-making ideas are everywhere you look! You’ve got to be open to seeing things that other people generally don’t see.

Instead of saying, “Hey, that’s a great idea!” you should be saying, “Hey, that’s a great idea! I wonder how they did it. I wonder how I could do something like that too.”

It’s all a matter of thinking. You need the ability to think big. Start thinking, as we like to put it, on the other side of the cash register. When you see a good idea, you shouldn’t just notice it, you should notice it and then try to figure out how you could do something like that.

After years of thinking about things like this, reading all of the good books and magazines out there about the success in business that other people have had, you will start thinking like a businessperson, and you will begin noticing the common denominators that are out there in many different businesses.

How do they generate their profits? How do they earn the sales? You will be able to start figuring all of these kinds of things out. You’ll start seeing that money-making ideas are everywhere you look. Then, all you’ll have to do is just go out there and put it into effect!

'We can accomplish almost anything within our ability if we but think that we can!'

George Matthew Adams

'Nothing great was ever achieved without enthusiasm.'

Ralph Waldo Emerson

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21

How Do The Most Successful Marketers Find New Products?

Most read trade directories, special industry publications, back issues of magazines that are within their field of interest, technical journals, business-opportunity books and magazines, and any other available materials that will inspire a new product that spells profits. And, where do they find all of this resource material? By subscribing, or by going to their local public library. This is an idea that can make you RICH!

Go to your local library and hunt up old magazines. The magazines don’t even have to even be published anymore. Then, take a look at the advertisements. This is how you can easily find ideas that will sell like CRAZY!

Always look for ideas that you can use in your own business. Look for the ways others have used to make money and use them to bring you money. And always remember that really good marketing ideas are almost never time sensitive.

'Believe, when you are most unhappy, that there is something for you to do in the world. So long as you can sweeten another’s pain, life is not in vain.'

Helen Keller

'The entire sum of existence is the magic of being needed by just one person.'

Vi Putnam

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